About the Institute

A school built by the profession, for the profession.

PUPP Institute was founded out of a need that the pet industry has long recognised but rarely addressed: a unified, serious, internationally credentialed education for the people who care for our animals every day.

Veterinary assistant in a teaching clinic
Our Mission

To raise the standard of every hand that touches an animal — through education, evidence and ethics.

Where we come from

PUPP is an initiative of Petsburgh, built in partnership with PPGAI and supported by a faculty of veterinary advisors, master groomers, behaviour consultants and rescue practitioners from across four continents.

Our principles

  • 01Welfare science before tradition.
  • 02Apprenticeship over lecture.
  • 03Assessment that means something.
  • 04Career outcomes for every graduate.